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PERSONAL INFORMATION        

Elias Shetemam Beshir 

College of Business and Economics, Web Administrator 

Phone: +251 909140505

Email: Elias.Shitemam@bdu.edu.et or elias.elirom@gmail.com

P.O. Box: 79

Bahir Dar University, Bahir Dar, Ethiopia

  1. Education Background

  • PhD candidate in Marketing Mgmt.: Bahir Dar University, College of Business and Economics, Department of Marketing management 

  • MBA in Master of Business Administration: Bahir Dar University, College of Business and Economics, Department of Management, June,2013

  • BA in Marketing and Sales Management: Dire Dewa University, College of Business and Economics, Department of Marketing management, June, 2009

  1. Leadership and Work Experience

  • Department Head of Marketing Management- (2019 to 2022)

  • Service and Marketing Course Chair (2014-2019)

  • Teaching at Bahir Dar University from Sep 20, 2010 to now 

  • I have 15 years of Teaching, Research, and Community Service experience in the rank of Assistant Lecturer, Lecturer, at Bahir Dar University, College of Business and Economics, Department of Marketing management, starting from Sep 2010, to now 

  • College of Business and Economics, Web administrator (2016-2018) and from August, 2025, to now

  1. PERSONAL SKILLS AND COMPETENCES

I am Excellent user of Microsoft office and internet, and also AMOS, SPSS, SIGMA PLOT and SMART PLC Data Analysis software for research

  1. PUBLICATIONS

  • The effect of country-of-origin image on purchase intention using Amos Soft Ware. Journal of Account ing & Marketing, ISSN 2168-9601, VOL3 February 5, 2014 

  • Leadership Effectiveness in Higher educations: The IPA approach (2016). Arabian Journal of Business and Management studies Review, 6 (5) 

  • The Effect of Proactive Market Orientation on Company Performance: The Case Of Medium and Large Manufacturing Companies in Ethiopia. International Journal of Management and Sustainability ISSN(e): 2306-0662, 2018 Vol. 7, No. 2, pp. 93-100 

  • The effect of e-baking service quality on customer’s satisfaction and loyalty. The Strategic Journal of Business & Change Management, Vol. 7, Iss. 3, pp 818 – 832. August 24, 2020. 

  • Knowledge Management and Marketing Innovation Impact on Manufacturing Firms Performance in Ethiopia International Journal of Marketing, Communication and New Media. ISSN: 2182-9306. Vol. 10, Nº 19, DECEMBER 2022

  • SMEs-Export Performance in Ethiopia: Exploring the Effect of Generic Competitive Strategies’. International Journal of Marketing, Communication and New Media, (17). ISSN: 2182-9306. https://doi.org/10.54663/2182-9306.2025

  1. Certification 

  2. Pedagogical skills from ADRC (Acadamic Development and Resource center) Bahir Bar University, Bahir Dar, Ethiopia. 

  3. SPSS Soft Ware Package (Data Management, Summery Statistics and Tables, Graphs, Inferential Statistics, ANOVA, Leaner regression Analysis and Logistic Regression Using SPSS 20 Software Package from CCBP (Center for Capacity Building programs), Bahir Bar University, Bahir Dar, Ethiopia. 

  4. E-learning Technologies to improve educational quality’’ at MOODLE Training Organized by The Transversal Institutional Strengthening Project (BDU-IUC-TISP) and ICT Directorate of Bahir Dar University. 

  5. Higher Diploma Program Graduate [HDP] Professional Certified.

  6. Certificate of peer review contribution in 2024 for Journal of Innovation and Entrepreneurship

  7. Committee Works 

  • Department Council Committee- From September 2014 to 2018 G.C 

  • Main organizer for a National curriculum Review workshop organized by marketing management department- June, 2020 

  • Organizer of “Global Entrepreneurship Week (GEW) 2016

  1. Reference Persons

  2. Alebachew Asfaw Yimer (PhD), Dean of college of Business and Economics,Bahir Dar university, Assistant Professor in Public Management Bahir Dar University, Ethiopia.

              Phone:  +251 (0) 924 35 99 67; Email:   alebachew.asfaw@bdu.edu.et

  1. Aschalew Degoma (PHD): Associate professor of Marketing Management, College Business and Economics, Bahir Dar university, Ethiopia.

       Email: aschalewde@yahoo.com,  Cell phone: +251-912-133055

  1. Adam Chane (PHD): Associate professor of Journalism and communication, Faculty of Humanity

                            Cellphone: +251918701715